DISCOVER THE BOLT-ON SYSTEM THAT AUTOMATICALLY ENRICHES LEADS, QUALIFIES PROSPECTS, THEN "TRAINS THE PIXEL" TO FIND YOU MORE BUYERS.

HOW TO ENRICH LEADS, QUALIFY PROSPECTS, THEN "TRAIN THE PIXEL" TO FIND YOU MORE BUYERS.

Take this Mini-Workshop to discover how to tweak your lead-gen to rapidly improve lead quality, maintain high lead volume, while reducing  Cost Per Qualified Lead (not just Cost Per  Lead).

Take this Mini-Workshop to discover how to tweak your lead-gen to rapidly improve lead quality, maintain high lead volume, while reducing  Cost Per Qualified Lead (not just Cost Per  Lead).

30-day money-back guarantee

Works with all niches
Improves cold traffic results
Build in an afternoon
No tech overwhelm

In just a few hours, you'll setup a proven system that transforms 'leads'  ➡️ into  enriched & qualified leads:

VS
Standard Lead-Gen

Sarah Johnson

New Lead

Standard lead form

Name
Sarah Johnson
Email
sarah.johnson@gmail.com
Phone
(555) 234-5678
Arrow pointing to enriched data
VS
Enriched Lead-Gen

Sarah Johnson

Enriched Lead

Upgraded lead quality, while maintaining lead volume

Name
Sarah Johnson
Email
sarah.johnson@gmail.com
Phone
(555) 234-5678
Enriched Data Points
Life Stage
Growing Family
Budget Estimate
$15,000 - $25,000
Timeline To Buy
30-60 days
Communication Preference
Email, SMS
Best Contact Time
Weekdays 10AM-2PM
Location
123 Evolve St, Austin, Texas
89 Lead Score

THE AGE OLD LEAD-GEN CATCH-22

When running digital Ads to a Lead-Gen Conversion page, *traditionally*... there was a choice to be made.


Use a 'Short Form' or 'Long Form':

VS
SHORT FORM
High Volume Low CPL Fast Convert

Optimized for speed & reduced friction

Priority: Maximum conversions & minimum cost per lead

Get Your Free Quote

Quick and easy - only takes seconds

LONG FORM
Low Volume High CPL Intimidating

Traditional comprehensive qualification form

Problem: Detailed forms create massive friction & kill conversions

Get Your Free Quote

Complete all fields for accurate pricing

Just look at that long red form. 

It's intimidating, right? 🫣

Now, there's a time and place for huge front-end forms...

(Like if you're Salesforce and have a treasure trove of cash to burn 🤑).

But what if you don't roll in VC funding circles?

Then I think you might agree...

Both of these scenarios have their downsides:

A SHORT FORM

☑️ High volume at low cost

❌ Can produce average quality leads

❌ Leads often won't be engaged

❌ This will frustrate you (or your sales team)

Hint: this is why Facebook Lead Forms don't usually work so good

OR...

A LONG FORM

☑️ Produces qualified leads

❌ Reduces lead conversion rate %

❌ Reduces lead volume

❌ Reduces conversion data

❌ Increases lead costs

It's a lose-lose situation 🥺

Well it was, until we developed the solution. 

INTRODUCING....

This is a simple, elegant and effective process to:

✅  Systematically enrich leads with high-value data points.

✅  Maximize front-end visitor to lead conversion rate %.

✅  Keep lead volumes high and  lead costs low.

✅  Generate more high quality, engaged & qualified leads.

✅  Better qualify & score leads before they go to sales.

And if you're running Digital Ads on Google or Meta...

This does something extremely useful for you.

IT CREATES A "FEEDBACK LOOP" TO TRAIN THE PIXEL ON QUALIFIED LEADS

Let's take another closer look at how this works. 

Instead of firing the conversion event when a lead is generated... 

(Which is what 99% of marketers do). 

We fire it after a lead has been qualified

What does this do? 

It gives the AI targeting engines a richer picture of...

Who's converting into qualified leads.

So the AI can optimize the delivery of Ads...

To maximize qualified leads (instead of just leads).

This approach is proven...

TO REMOVE THE 3 MASSIVE LEAD-GEN BUDGET BURNERS. 

The best part?

This system can be literally plugged-in to ANY lead generation program.

  In as little as an afternoon. 

Are you ready to take your lead-gen game to the next level?

Let me walk you through:

✅  How to set up your Lead Enrichment process.

✅  Which questions to ask (and when) to maximize completion rates.

✅  The tools & platforms we use and recommend. 

✅  Demo "over the shoulder" of a live system.

✅  Simple instructions anyone can follow.

✅  Plus so much more.

Introducing:

30-day money-back guarantee

FROM "TIRE KICKER" LEADS TO $200M+ IN SALES.

When we first started managing digital ads for clients, we did what most agencies do:

– Optimized for lead volume.

– Sent leads straight to clients.

– Didn't enrich or qualify.

The result? Lots of leads delivered. But clients were still struggling to sell.

After running campaign after campaign...

We realized the problem wasn't our source of traffic – it was how we triggered what a "successful conversion" looks like.

The truth is:

We live in a data-rich, AI-powered world where Ad Networks can optimize for real business outcomes – but only if you give them the right conversion data.

With Google and Meta's multi-billion dollar investment in Ad Targeting AI, and their thousands of data points on users...

Their targeting AI is extremely sophisticated

But like a ballistic missle system, they need something critical to hit their target:

Co-ordinates.

Think of the conversion data you send back to the Ad Networks as co-ordinates for their targeting AI.

So we scrapped the standard lead-gen funnel.

Instead we built a lead enrichment funnel to enrich & qualify prospects...

Then feed the high-value  conversion data (AKA "qualified leads") back to Ad Networks for smarter targeting.

What happened next changed everything.

This system started delivering:

✅ Higher volumes of qualified prospects.

✅ At reduced Cost per Qualified lead.

✅ Which converted better into real world sales for our clients. 

This whole process became so reliable that...

We switched exclusively to a performance-based pricing model.

Now, we've used this exact method at ROI Obsession...

To help clients in all types of industries – including generating over $200M in new home sales for leading developers and builders.

Lead tracking spreadsheet showing qualified prospects

The best part?

You don't need to run an agency.

You just need the right questions, the right sequence, and the right framework.

I've packaged everything we use at ROI Obsession into the Lead Enrichment Mini-Workshop – so you can skip the trial and error...

And set up a lead-gen enrichment system that's not just smart… but systematic, scalable, and highly profitable.

See you inside,

Paul  (Founder, ROI Obsession)

WHAT MAKES THIS DIFFERENT

❌ This Is NOT About:

Creating yet another Lead Magnet

This isn't about creating more content with basic opt-in forms that collect names and emails without any real qualification.

Complex Sales Funnels or marketing automation

This has nothing to do with complicated Sales Funnels and marketing automation that take months to set up (and even longer to tweak).

Inaccurate third party "Lead Enrichment" services

This isn't about paying for expensive data services that often provide outdated or incorrect information.

Expensive enterprise solutions

Or implementing enterprise software that costs thousands per month and requires a team to manage.

✅  All You Need Is:

A need for quality leads

This solves the single biggest issue killing your lead quality and conversion rates.

Our Mini-Workshop training (55 minutes)

A concise, actionable workshop that you can implement the same afternoon.

Learn the simple two-step Lead Enrichment process

A clear system that enriches, qualifies and segments leads without sacrificing volume or conversion rates.

Implement this week!

Everything you need to set up your lead enrichment system and start seeing results the same day.

Your Journey

What Happens After You Sign Up

Watch the 55 min Training

Learn the exact two-step lead enrichment process that maintains high volume while dramatically improving lead quality.

55 mins
Complete system breakdown
1

Set Up Your Lead Enrichment Questionnaire

Build a Lead Enrichment questionnaire that works to enrich, qualify and segment leads (before they hit your CRM or sales team).

ONE DAY
No development skills req'd
2

Launch & Start Optimizing For Qualified Leads

Deploy your new system and watch as unqualified leads get filtered out while sales rates improve over time.

Works with existing lead-gen
3

30-day money-back guarantee

Limited Time Offer
Early Bird Pricing

EVERYTHING THAT'S INCLUDED

The Lead Enrichment Mini-Workshop Includes:

Lead Enrichment Mini-Workshop Training (55 Minutes)

Actionable training to master the two-step process that converts basic leads into enriched, qualified prospects without sacrificing lead volume or increasing costs.

$497

Conversion Crash Course

Proven principles, real-life examples and the M+V+I-F-A Conversion Formula for optimizing landing pages & offers for cold traffic.

$147

How To Build Your Enrichment Questionnaire

Guide to crafting high-converting questionnaires with psychology-based question sequences, micro-commitments, and optimal question types for maximum completion rates.

$397

Integration Guide

A foolproof simple method for tracking ad clicks all the way to customers in your CRM, connecting each system to talk to each other for easy tracking.

$147

Live System Demo Walkthrough

Over-the-shoulder demonstration of the entire system in action, from landing page setup to CRM integration, showing exactly how everything connects together.

$297

Special Bonuses 🎁

Pre-Built Lead Enrichment Questionnaire (Plug & Play)

Ready-to-use questionnaire template that you can upload directly and customize for your business to start enriching leads immediately.

$897

Hands On Support

Get personalized feedback on your Lead Enrichment Questionnaire from our experts.

$997

7-Day Premium Access To Questionnaire Platform

Exclusive full-featured trial of our recommended lead enrichment questionnaire builder platform. No development skills needed. Not required to be used (but it's the platform we use and trust).

$97

Total Value:

$3,476

Today's Price: 

$97  $37

Limited time early-bird pricing.

Try the Lead Enrichment Mini-Workshop Risk-Free!

We believe in building real operational systems, not just giving you theory to consume and forget.

That's why the Lead Enrichment Mini-Workshop is backed by our 30-Day Implementation Guarantee:

If you go through the training, implement the system, and don't see improved lead quality and qualification rates within 30 days – we'll refund every cent.

No questions. No weird forms. No hoops.

You'll either get a breakthrough... Or you'll get your money back.

FREQUENTLY ASKED QUESTIONS

Q. What exactly am I building here?

A. You're building a Lead Enrichment & Qualification System™ – a two step process that automatically converts basic leads into enriched, qualified, scored & segmented prospects. This is a real operational system, not just theory or templates.

Q. What exactly is Lead Enrichment?

A. Lead enrichment is the process of systematically collecting additional qualifying data from prospects after their initial inquiry, allowing you to score, segment, and prioritize leads before they reach your sales team while maintaining high front-end conversion rates.

Q. Is this just a workshop? Or is anything done with me?

A. This is a simple, fast-implementation workshop. My goal for you in taking this Mini-Workshop is to have you implement asap. We offer personal feedback on your lead enrichment questionnaire once you've created it following our guidelines.

Q. I'm not a marketer. Can I still implement this Lead Enrichment system?

A. Absolutely. The system is designed for business owners and marketers at any level. You'll get the psychology principles, question frameworks, and technical setup guides to implement successfully.

Q. How long will this take me?

A. You can set up your complete lead enrichment system in one focused afternoon. The workshop is designed for same-day implementation with immediate results.

Q. How long does it take to see results from Lead Enrichment?

A. You'll start generating better qualified leads within days of implementing. The AI feedback loop begins optimizing your ad targeting within 1-2 weeks as conversion data flows back to the ad networks.

Q. Does this work if I don't have a big ad budget?

A. Yes. This system actually reduces your cost per qualified lead by improving targeting efficiency. You can start with any budget and see immediate improvements in lead quality and sales conversion rates.

Q. What if I don't have leads coming in yet?

A. The workshop includes conversion optimization principles to improve your lead generation first, then shows you how to implement enrichment. You'll learn both lead generation and qualification in one system.

Q. Is this method compliant with ad network policies?

A. Absolutely. This method actually improves compliance by providing richer, more accurate conversion data to ad networks, which they prefer for their targeting algorithms.

Q. Will adding a questionnaire hurt my conversion rates?

A. No. The two-step process is designed to maintain high initial conversion rates while dramatically improving lead quality. You'll see case studies showing 80%+ completion rates on the enrichment questionnaire.

Q. Do I need marketing or copywriting experience to succeed with this method?

A. While helpful, it's not required. The workshop includes my conversion formula framework, psychology principles, and question templates that handle the "copywriting" for you.

Q. How is this different from other lead generation methods?

A. Most lead gen focuses on quantity or quality - this system delivers both. The AI feedback loop and systematic enrichment approach is unique, allowing ad networks to optimize for qualified leads, not just any leads.

Q. What's included in the Lead Enrichment Workshop?

A. Complete strategy training, technical implementation guides, question templates, live demo walkthrough, case studies, and more.

Q. Is there a guarantee?

A. Yes. If you implement the system as taught and don't see improved lead quality within 30 days, we'll refund your investment completely.

Ready to Build a System That QUALIFIES & ENRICHES LEADS for You?

Scale up qualified leads, optimize ad targeting for better prospects, get more leads in saying, "I'm ready to move forward – when can we talk?".

Get started today:

30-day money-back guarantee

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DISCLAIMER: The sales figures stated on this page and discussed in the training curriculum are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We're not implying you'll duplicate them (or do anything for that matter). The average person who buys "how to" information gets little to no results. We're using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT PURCHASE FROM ROIOBSESSION.COM.